An e-newsletter from Estelle Carol and everyone at WebTrax Studio.
Market and fundraise like the big guys.
Just because you may have a small nonprofit or business doesn’t mean you can’t use the same marketing, fundraising and outreach techniques that the big guys use—and get the same, excellent results. Learn powerful Internet tools and strategies to grow your business or nonprofit in a free workshop and a series of seminars designed to transform your Internet presence into a high-performing source of leads, members, donations and sales.
FREE WORKSHOP on Internet marketing and fundraising for nonprofits and small businesses will be on Saturday, January 30, 2010, 9 am to 11:30 am at the Oak Park Main Library, 834 Lake St., Oak Park, IL 60301. For more information and to RSVP contact Estelle Carol at 708-386-7197 and
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SEMINAR SERIES on powerful Internet tools and strategies to grow your business or nonprofit repeats every 6 to 8 weeks. Leave this 4-class course with a customized, detailed, step-by-step marketing plan that you can implement immediately. WebTrax team member Avery Cohen of Metrist Partners, will teach you:
• how to evaluate what your Web site is doing—or not doing—for you
• how to get more visitors through “Search Engine Optimization”
• how to make your site compelling and keep visitors coming back
• how to plan and run effective email campaigns
• how to connect via online social networks
For more information or to register for the seminar series starting on January 14, 2010 in downtown Chicago contact Susan Shulman at 847-926-8280 and
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WebTrax Studio is growing!
There may be a Recession on, but WebTrax continues to expand because there’s such a need for what we do: designing affordable, professional Web sites, which our clients can maintain themselves; teaching our customers how to market themselves effectively online; and offering soup-to-nuts marketing and strategic planning solutions—all at affordable rates, and all done by professionals who share our clients’ commitment to bring positive change to our communities and our planet. Visit our Web site or more information about our mission, our philosophy and how we work. Contact us for a free needs analysis at (708) 386-7197 and
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Welcome our new WebTrax team members
Pat Hunt is our customer rep. She has more than 25 years’ experience as a business owner and as an analyst and systems designer for businesses great and small. Her job? Ensuring our clients get what they need.
Samantha Kearney is our new production assistant. A student of many subjects—including architecture, art, art history and languages—she happily explores and executes all the design projects she can get her curious and able hands on.
Carol Wiley Lorente has more than 30 years’ experience as a journalist, author and editor, specializing in food, nutrition, alternative medicine and women’s health issues. Carol will be writing our newsletter and blog.
Kate Pravera, PhD, of Millennia Consulting, provides nonprofit management services leading to high social impact. With 25 years of success as a nonprofit practitioner and educator, she brings expertise in board development, strategic planning, program development and more.
Daniel Quinn, an experienced business and Web writer and editor, writes Web content for our clients. A widely published business journalist, Daniel is an expert in search engine optimization, blogging strategies and effective marketing communication.
Colin Simpson is our assistant customer rep and Facebook expert.
Our freelancers Jennifer Korff and Colin Leipelt assist with Web site production and coding. Both have a multitude of technical and artistic skills and talents and are eager for lots more WebTrax assignments.
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